Introducing Our Dedicated Team
At Future Faces of Fashion, the heart of our reality TV modeling competition is the dedicated team working behind the scenes to make it all possible. From production to mentorship, each team member plays a critical role in creating an unforgettable experience for our contestants while helping them grow both on and off the runway.
Based in Colorado Springs, our competition blends real-world industry training with high-impact challenges designed to prepare aspiring models for lasting careers in fashion and entertainment. Behind every episode, photo shoot, and runway moment is a team of passionate professionals—from creative directors and coaches to coordinators and content producers—who bring their expertise and vision to every detail.
Together, we are more than a team — we are mentors, motivators, and champions of new talent. With a focus on education, empowerment, and authenticity, we strive to provide not just exposure, but true transformation. At Future Faces of Fashion, we’re not just building a show — we’re building the future of fashion, one model at a time.
Leila Nicolee
Founder & President
Erick Beltran
Model Coordinator
Andrew x Matty Reyna
Creative Directors
With over 17 years in the modeling and entertainment industry, Erick Beltran brings unmatched experience and professionalism to the Future Faces of Fashion team. As both Model Coordinator and Assistant Coach, he plays a key role in supporting contestants through the structure and pressure of the competition.
Erick is known for his leadership style that blends discipline with support. He helps prepare models for castings, coaches them through photo shoots and runway rehearsals, and ensures every talent is seen, heard, and pushed to their full potential. His sharp industry insight, paired with his calm and motivating energy, makes him a trusted guide for contestants navigating the high-stakes world of fashion.
Known for their bold vision and artistic edge, Andrew X and Matty Reyna are the powerhouse brother duo behind the creative direction of Future Faces of Fashion. With a combined 24+ years in the fashion, music, and entertainment industries, they bring a unique fusion of style, storytelling, and innovation to every production.
Together, they oversee the visual development of the competition — from photo shoot concepts and runway styling to branding aesthetics and model transformation. While Andrew specializes in fashion direction, movement, and personal branding, Matty commands the lens as the lead photographer, capturing powerful editorial imagery and behind-the-scenes moments.
Their creative leadership challenges contestants to think beyond the basics and elevate their artistry. Whether guiding models through bold themed shoots or crafting visuals that define the FFF brand, Andrew and Matty are instrumental in shaping the overall look, energy, and impact of the competition.
Founder of Future Faces of Fashion and CEO of Thee Icon Empire, Leila Nicolee is a multi-published international model, mentor, and visionary creator behind Colorado’s most transformative reality TV modeling competition. With years of experience walking in LA Fashion Week, starring in national ad campaigns, and mentoring models across the U.S. and Europe, Leila’s mission is to give new talent the kind of access and training she never had.
Leila created FFF to break down industry barriers and build something lasting — a movement, not just a show. She works hands-on with contestants, guiding them through high-pressure challenges, portfolio development, brand-building, and self-confidence growth. Her leadership blends tough love with compassion, encouraging models to embrace their power and individuality. Leila is also the driving force behind the show’s expansion into elite training services, brand partnerships, and national press recognition.